Sarah Kabu has disclosed that Bonfire Adventures is open to a buyer or investor, bringing the future ownership of the travel business into public discussion. In a Radio Jambo interview reported by TUKO, she said the company would consider interest from both local and international investors.
Kabu described losing some customers from the founders’ personal circles following her separation from Simon Kabu, while other clients continued booking. She maintained that business had recovered and referred to earnings in the billions.
The article did not provide audited accounts, clarify whether that figure meant revenue or profit, or identify a signed sale agreement. Her remarks therefore describe an intention to explore a transaction. They do not establish that ownership has changed, that a buyer has been selected, or that a valuation has been agreed. Source article
Company background
Bonfire’s own company profile identifies Simon Kabu and Sarah Mtalii as its founders and describes an origin in organising group trips for friends and colleagues through social media. Its advertised services span domestic safaris, coastal holidays and international travel.
The company presents flight reservations, visa assistance, hotel transfers and organised excursions as parts of its travel offering. It also markets flexible instalment payments and trips ranging from weekend breaks to overseas honeymoons. These are the company’s descriptions of its business, rather than independent assessments of its financial position. They help explain the range of operations that a prospective investor would need to understand.
For readers following the proposed sale, the useful distinction is between the business’s publicly described services and the still undisclosed transaction terms. Customer relationships, booking obligations and the eventual ownership arrangement would be relevant questions in any subsequent announcement.
Until such details are published, the interview provides a statement of intent rather than a completed corporate deal. The announcement leaves those details open. Company background: Bonfire Adventures